Facebook Lead Ads
Instant-form lead campaigns with qualifying questions, CRM sync and WhatsApp follow-up.
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Real Estate
Real estate marketing that books site visits, not just leads
Project landing pages, qualified lead campaigns and WhatsApp site-visit automation for builders, developers and brokers.
Overview
Digital growth for real estate businesses
Real estate marketing generates many leads — and many wasted ones. Builders and brokers often find that a large share of enquiries never pick up, are outside budget, or were just browsing.
FlooMake builds real estate marketing systems that focus on lead quality and speed: project-specific landing pages, qualified lead campaigns on Meta and Google, instant WhatsApp follow-up with brochures and site-visit booking, and a CRM pipeline so your sales team prioritises the right buyers.
Industry challenges
Real estate lead problems
High volume, low quality
Leads outside budget or location fill the sales team's day.
Slow first contact
Callbacks hours later reach buyers who have moved on.
Brochures shared manually
Sales staff forward the same PDFs and videos repeatedly.
No pipeline visibility
Unclear which campaigns produce site visits and bookings.
Digital opportunities
Where the opportunity is
Project-specific landing pages
One page per project with floor plans, amenities and location advantages.
Qualified lead forms
Budget, configuration and timeline questions before the call.
Video walkthroughs
Reels and YouTube content that pre-sell the project.
NRI audiences
Targeted campaigns for buyers living abroad.
The FlooMake approach
Speed and qualification at every step
Every lead receives an instant WhatsApp message with the brochure and a site-visit booking link. Qualifying questions sort serious buyers, the CRM assigns leads to the right executive, and reports show cost per site visit — the number that actually matters.
Where we help
What a growth system looks like for real estate businesses
Website requirements
- Project micrositesFloor plans, amenities, location and RERA details.
- Inventory clarityConfigurations and availability where appropriate.
- Site-visit bookingCalendar booking with directions.
- Trust signalsPast projects, approvals and construction updates.
Advertising opportunities
- Meta lead campaignsConfiguration and budget-qualified forms.
- Google SearchProject, locality and builder name searches.
- RemarketingKeep projects visible during long decisions.
Automation opportunities
- Instant brochure deliveryWhatsApp brochure and video on enquiry.
- Site-visit remindersConfirmations with location pin.
- Lead assignmentRound-robin distribution to sales team.
Relevant services
Services we recommend for real estate businesses
Landing Page Design
Focused, fast pages for ad campaigns and offers that turn paid clicks into leads.
Explore service
WhatsApp Automation
Instant replies, chatbots, reminders and broadcasts on the official WhatsApp Business API.
Explore service
GoHighLevel Setup
CRM pipelines, funnels, calendars and automated follow-up configured in GoHighLevel.
Explore service
Reels & Video Marketing
Planning, scripting and editing for Reels, Shorts and video ads.
Explore service
Lead generation
How enquiries will flow
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Buyer sees project
Ad, search result or reel.
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Qualified enquiry
Budget and configuration captured.
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Instant WhatsApp
Brochure and visit booking within seconds.
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Site visit
Booked, reminded and tracked.
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Booking
Sales follow-up recorded in CRM.
FAQ
FAQs for real estate businesses
Do you display RERA numbers on project pages?
Yes. Project pages should show registration details where applicable, and we include them in design.
Can you reduce fake or junk leads?
Higher-intent forms, qualifying questions, phone verification and instant WhatsApp contact all improve quality significantly.
Do you work with brokers as well as developers?
Yes — developers, builders, channel partners and real estate agencies.
Other industries
We also work with
Ready to build your growth system?
Tell us about your business. We will reply with honest advice, a clear plan and a written quote.